Posts Tagged ‘bandwagon’

How To Use Php, Internet Marketing & Quality Web Content To Promote Your Business

Everyone has heard that content is king when it comes to search engine optimization and just good old plain web site marketing smarts. But how you present that content on your site can also make a world of difference.

PHP is a server-side, cross-platform, HTML embedded scripting language that lets you create dynamic web pages. PHP-enabled web pages are treated just like regular HTML pages and you can create and edit them the same way you normally create regular HTML pages.

Now here is were it gets interesting. Search engines like Google Yahoo and MSN love fresh new content that is changing on a daily basis. But if you are using a java script snippet the search engines will not be able to read the content. If however you are using a PHP type script the content will automatically be transformed into HTML and the search engines will be able to pick it up and read it.

The first thing you will need to do before you jump onto the PHP bandwagon is to make sure your web host provider has PHP support. Most do but if you are only paying for basic services or using a free host you may have to pay for an upgrade. It’s well worth it trust me.

One of the best PHP based scripts you can add to any web site is the forum or bulletin board. Forums will take on a life of their own after several 100 members have joined and are posting threads on a daily basis. If 100 members seems like a lot think again. I have one work from home internet business forum and after just 2 month I already have over 70 members. Each time someone posts to the forum the HTML changes and the search engines treat it as new content.

Another great PHP script you can add is the link directory. You can actually set up a categorized reciprocal link directory with 20 links on each page and the process is completely automated. I have mine set up so that I have to approve each link first but if you want you could by pass this so that once your script is set up the directory will just start to grow all on its own with no additional work on your part. Again each time someone adds a new link you HTML page is changing. Make sure you add categories that are relative to your main theme. My directory for example has categories for work from home , internet business and business opportunities because that’s what my web site is all about. Also make sure you have added instructions on how they can link back to you. This is the reason why I like to approve all my liks first. No reciprocal link back to my site NO directory listing.

PHP can also be used for blogging. WordPress is one of the most popular PHP script based blogging tools. I have not used WordPress but I do use blogger for all my blogging. A weblog (usually shortened to blog, but occasionally spelled web log) is a web-based publication consisting primarily of periodic articles (normally in reverse chronological order). Although most early weblogs were manually updated, tools to automate the maintenance of such sites made them accessible to a much larger population, and the use of some sort of browser-based software is now a typical aspect of “blogging”. With a blog or web log you can make daily posts on almost any subject matter creating new content for the search engines to crawl. To date Yahoo seems to be giving a bit of an edge to all my blogs incuding my work form home internet business news site. Ironically most of the post on that blog come from yahoo and or Google news. This is a great way to get free content on a daily basis for your blog. Just go to Google news or yahoo news and type in the keywords you are using for your blog. Each day there will be a new news article that you can legally use on your blog.

There are many more PHP scripts that you can use on your website to automatically create fresh new content with. The ones listed above are the ones I have downloaded for free and installed to my web host. If you are not using PHP now is a good time to get started.

Consumer Electronics Taken By Tablet Pc Mid Mobile Internet Device

The tablet PC or MID (mobile internet device) has taken the consumer electronics market by storm over the past year, and looks certain to become a fixture in millions more pockets in 2011 and beyond. Although the iPad still holds the largest market share, consumers are starting to see a wide range of choices – some of them at very affordable prices – as a whole slew of other manufacturers jump on the tablet bandwagon. With its history of competing head-on with the other giants in the information technology market, it should come as no great surprise that Google has launched its own line of tablet PCs, dubbed the FunPad in 2012.

The China FunPad series use Google’s own Android operating system, which have also been adopted by many other MID brands. With the regular upgrades of Android, the FunPad range is becoming ever more capable of performing a dazzling array of functions. Users can also download apps from the Android Market site to further increase the capabilities of most of the FunPad models.

Just like its rivals, the FunPad is slim, lightweight and easy to slip into a pocket or backpack. All models have large, bright touchscreens and easy-to-use, intuitive menus and icons. Even though they are very inexpensive compared with other branded tablets, they don’t compromise on styling, features or performance.

The popular FunPad PB822GA, for example, features an 8-inch TFT LCD display and runs on Android 2.1. The processor is a Telechips 8902 ARM 11 that runs at 800Mhz. There’s 256MB of DDR2 RAM and 4GB of onboard storage, which you can expand to 32GB by adding a Micro SD card. Built-in Wifi allows you to get online easily, but you can also plug in a separate USB modem for 3G connectivity if you’re not close to a hotspot. You also have the option to add an external GPS device to transform your FunPad into a navigating tool. The PB822GA supports Adobe Flash so you can play 3D games, read ebooks and magazines, and perform many other tasks. It can also handle a large variety of audio, video and image files, so you’ll never be at a loss for entertainment. The gravity sensor allows you to view the screen in portrait or landscape mode.

For business people, the ability to use spreadsheets, document and PowerPoint files and other Office functions makes the FunPad PB723GA an essential business tool that can in many cases take the place of a laptop outside of the office. If you’re stuck at the airport waiting for a delayed flight, for example, you’ll appreciate having a tablet PC that lets you catch up on work and communicate with clients and colleagues, as well as providing hours of fun.

One thing this model doesn’t have is a camera, so you can’t use it to take photos or videos, or for video calls on Skype. If you do want a camera, you might prefer the FunPad PB1022GA, which has much the same features as the G08, but with the addition of a 1.3 megapixel camera. This model comes with a 10 inch screen and a stylish aluminum shell. Or there’s the 7 inch FunPad PB725GA, which also has a camera, and comes either with or without wifi connectivity.

If you value a big display, take a look at the 10 inch FunPad PB1023GA, which does support wifi but doesn’t have a camera. This is an excellent device for people who love to watch movies on the go, however, or who frequently use a MID to work on documents and spreadsheets. But if you like the sound of a top-of-the-range FunPad PB1023GA that costs a lot less than its big-brand rivals, the 9.7 inch model PB970GA with a capacitive screen, and handwriting and voice recognition, could be right up your street. This high-spec MID runs on Android 2.2 and is more powerful than the other GPads thanks to its Freescale Core-A8 800MHZ processor and 512MB of RAM. The 8GB hard disk can be expanded to 32GB, and the 2.0 megapixel camera gives you high-quality photos and videos.

Internet Marketing – Advantages and Disadvantages

Everyone seems to be jumping on the internet marketing bandwagon lately. In the race to get their business online, many successful businesses forget to ask themselves some tough questions about what they are doing, what their expectations are and what their plan is to meet those expectations.

The internet can be a powerful tool that can put you on solid footing with bigger companies. On the other hand, the other companies may have more money to pay for advertising. Here are a couple of things to keep in mind as you analyze your internet marketing strategy.

Advantage of Internet Marketing

– your store is open, 24 hrs a day, 7 days a week. Further, your customers are worldwide in reach, and can shop anytime that they want to

– the cost of spreading your message is next to nothing. Emailing your subscription base is more oftne cheaper than sending a letter through the mail

– updating your subscribers can be done almost instantly through email. Visitors to your website can get up to the minute information on each visit. If you are having a sale, your customers can start shopping at the discounted prices literally as soon as they open their email

– if you have an information sensitive business, such as a law firm, newspaper or online magazine, you can deliver your products directly to your customers without having to use a courier

Disadvantages of Internet Marketing

– online marketing is not free. The cost of software, hardware, wed site design, maintenance of your site, online distribution costs and of course, time, all must be factored into the cost of providing your service or product.

– slightly over 50% of households shop online. While that number will continue to grow, you are reaching less than two out of three households.

– the internet is still regarded as a source of information gathering for the majority of your customers. Of the number of visitors to your site, the vast majority of visitors who are motivated to buy will do so in person. Many people prefer the live interaction when they buy. If you have a small business with one location, this may deter customers from buying.

– easier to have outdated information on your site, thus timing of updates is critical

– there is no replacement for good old fashioned customer service. The majority of internet marketers lack customer service and inquiry response programs. As a result, many online visitors to your site will already have painted your site as poor service before they have even contacted you. The majority of websites also have poor navigation, which makes it difficult for your visitor to find what they are looking for. Many sites were created with a marketing view, not a customer service point of view.

– is your site secure? Does your customer know this? There are many incorrect stereotypes about the security of the internet out there. As a result, many of your visitors will not want to use their credit card to make a purchase. The fear of having their credit card info stolen is a clear and present danger in the minds of your visitors

– there is a lot of competition for your product already out there. By the time your visitor finds you, they have already been clicking many links. Unless they can find what they are looking for quickly, they are gone.

– many web visitors expect something for free. What do you have to offer them?

There are many other pros and cons of internet marketing. Its important for you to consider each when creating your internet marketing strategy. Each of the disadvantages can be overcome, but only if you view the customer experience from the eyes of your customer, not as an internet marketer.